Cookie Policy
Last Updated: May 31, 2025

This Cookie Policy explains how Snoutiq (operated by Thinktail Global Pvt. Ltd.) uses cookies and similar tracking technologies on the Snoutiq website and mobile application (collectively, “Snoutiq” or the “Platform”). By accessing or using Snoutiq, you (“User,” “you,” or “your”) consent to our use of cookies as described below. If you do not agree, please disable cookies as instructed in Section 4 or refrain from using Snoutiq.

1. What Are Cookies?

• Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit a website or use an app.
  
• They store information that helps Snoutiq recognize your device, remember preferences, and provide a smoother, more personalized experience.
  
• Cookies can be:
  
  • Session Cookies: Deleted automatically when you close your browser or app.
    
  • Persistent Cookies: Remain on your device until they expire (as specified in the cookie) or you delete them manually.
    

2. Why Snoutiq Uses Cookies

Snoutiq uses cookies and similar technologies for the following purposes:

1. Essential Functionality
   
   • Authenticate your account and keep you logged in as you navigate Snoutiq.
     
   • Prevent fraudulent activity, including repeated login attempts by unauthorized parties.
     
   • Enable core features such as shopping cart management, payment escrow, and secure checkout.
     
2. Performance & Analytics
   
   • Understand how you interact with Snoutiq (pages viewed, session duration, errors encountered).
     
   • Diagnose technical issues (e.g., slow load times, broken links).
     
   • Measure the effectiveness of marketing campaigns and improve overall user experience.
     
3. Personalization & Preferences
   
   • Remember your language, region, and other display preferences.
     
   • Recommend relevant products, articles, or services (e.g., veterinary guides based on prior visits).
     
   • Keep items in your cart if you leave without completing checkout, so they’re still there when you return.
     
4. Advertising & Marketing
   
   • Deliver targeted ads (e.g., pet food promotions, new telemedicine features) both on Snoutiq and on third-party sites.
     
   • Measure ad performance (impressions, clicks, conversions).
     
   • Prevent showing you the same ad multiple times if you’ve already seen it.
     

3. Categories of Cookies We Use

1. Strictly Necessary Cookies (Cannot be disabled)
   
   • Authentication Cookies: Keep you logged in and secure your session.
     
   • Security Cookies: Detect and prevent fraudulent activities and repeated login attempts.
     
2. Performance & Analytics Cookies
   
   • Google Analytics (_ga, _gid, _gat) or equivalent to track page views, session duration, and user flow.
     
   • Heatmap/Session-Recording Cookies (e.g., _hjTLDTest, _hjIncludedInSample) to analyze how you navigate and interact with Snoutiq.
     
3. Functionality Cookies
   
   • Remember choices you make (language, region, date/time settings).
     
   • Save items in your cart or wishlist for a set period to simplify subsequent visits.
     
4. Targeting/Advertising Cookies
   
   • Third-party cookies (e.g., Google Ads, Facebook Pixel, Taboola) for showing relevant pet marketplace ads on Snoutiq and across the web.
     
   • Track how often you see a specific ad and whether you take action (e.g., click-through, purchase).
     

4. How to Control or Opt Out of Cookies

4.1. Browser Settings

Most browsers allow you to block or delete cookies. Common options include:

• Blocking all cookies (not recommended—Snoutiq may not function properly).
  
• Blocking only third-party cookies (essential cookies will still work).
  
• Deleting cookies when you close your browser (“session cookies”).
  

Refer to your browser’s help documentation for specific instructions on managing cookies.

4.2. In-App Cookie Settings

On Snoutiq (web or mobile), you can manage cookie preferences directly:

1. Click the “Cookie Settings” link in the footer (web) or navigate to App Settings → Privacy → Cookie Preferences (mobile).
   
2. Toggle the following categories:
   
   • Essential Cookies (always enabled—needed for Snoutiq to function).
     
   • Performance & Analytics Cookies (opt in/out).
     
   • Functionality Cookies (opt in/out).
     
   • Advertising Cookies (opt in/out).
     

4.3. Do Not Track (DNT)

Some browsers allow you to send a “Do Not Track” signal. Snoutiq honors DNT requests for third-party tracking and advertising cookies; however, essential and performance cookies will still be set to keep the Platform functional.

5. Third-Party Cookies & Partners

Snoutiq integrates with various third-party services that may set their own cookies. Below are common partners and their purposes:

1. Analytics Providers
   
   • Google Analytics, Mixpanel, or equivalent for analyzing visitor behavior, page views, and user flow.
     
2. Advertising Networks
   
   • Google Ads, Facebook Ads, Taboola, etc., to deliver targeted ads and measure ad performance.
     
3. Social Plugins & Embed
   
   • Facebook Like Button, Instagram Embed, etc., to facilitate social sharing. These may set cookies for user identification.
     
4. Payment Gateways
   
   • Razorpay, PayU, etc., for fraud detection and PCI compliance. They set cookies to verify transaction integrity but do not store full card details.
     
5. Video/Telemedicine SDKs
   
   • Zoom SDK, Agora, or similar services to facilitate secure video consultations. Cookies here maintain session continuity and may track call performance.
     

6. Consequences of Disabling Cookies

• Essential Cookies: Disabling these prevents you from logging in, making purchases, or booking consultations. Snoutiq will not function correctly.
  
• Performance/Analytics Cookies: Disabling may slow down Snoutiq or prevent us from diagnosing technical issues.
  
• Functionality Cookies: Disabling means preferences (language, region, cart contents) won’t be remembered.
  
• Advertising Cookies: You will still see ads, but they may be less relevant.
  

7. Cookie Lifespan & Examples

Cookie Category	Example Cookie Name	Purpose	Expires
Strictly Necessary Cookies	snoutiq_session	Maintains login session	Session
Performance & Analytics	_ga, _gid, _gat	Tracks user navigation and behavior	2 years, 24h, and 1 minute respectively
Functionality Cookies	language_pref	Saves chosen language and region	1 year
Targeting/Advertising Cookies	fr (Facebook), IDE (Google)	Tracks ad impressions and clicks	3 months, 2 years

Actual cookie names may vary and may include additional identifiers (e.g., user-specific hashes).

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8. Updates to This Cookie Policy

We may update this Cookie Policy to reflect changes in our practices, new cookie technologies, or regulatory requirements. When we update:

1. We will revise the “Last Updated” date at the top.
   
2. We will post the updated policy on Snoutiq.
   
3. If changes are material (e.g., adding new categories of cookies or third-party partners), we’ll prompt you to review and re-consent via the in-app Cookie Settings banner.
   

Your continued use of Snoutiq after the effective date of any changes constitutes acceptance of the updated policy.

9. Contact Us

If you have questions, concerns, or requests regarding our use of cookies or tracking technologies, please contact:

Privacy & Data Protection Team  

Thinktail Global Pvt. Ltd. (Snoutiq)  
Plot No. 20, Block H-1/A, Sector-63  
Noida-201301, Uttar Pradesh, India  
Email: [email protected]  

By using Snoutiq, you acknowledge that you have read and understood this Cookie Policy and consent to our use of cookies and similar technologies.